2026 Advertising Packages

Reach Perth Families
Where They Plan & Book

Western Australia's No. 1 guide for families. Real parent content, authentic storytelling, and multi-channel reach that puts your business front-of-mind with over 1 million annual visitors.

180K+Monthly Website Visitors
50K+Email Subscribers
142K+Social Followers
96%WA Audience
89%Female Audience
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Why Buggybuddys?
For 15+ years, connecting Perth families with local businesses. Parents come ready to plan, book and buy.
1MWebsite visitors per year
3MPage views per year
2 minAverage time on site
35–44Dominant age group (50%)
96%WA local audience
Our Content

Real Perth Parents. Real Experiences.

Our team of local parent bloggers creates authentic, engaging content for businesses across Perth. Recent content we've created for:

Ambassador Packages

Platinum Ambassador

Our premium partnership — consistent, authentic UGC content created by real Perth parents and amplified across every major Buggybuddys channel.

Most Popular
Annual · 12 Months

Platinum Ambassador Package

$3,800 / year

Year-round visibility, fresh storytelling, and multi-platform reach. The complete package for businesses serious about reaching Perth families.

  • Monthly UGC Reel — creator-produced, parent-led reel each month. Bloggers rotate for authenticity.
  • Monthly Social Post — Facebook, Instagram & TikTok amplifying your reel.
  • Full Written Feature Review — comprehensive editorial by an experienced parent blogger.
  • Permanent Blog Archive Placement — long-term SEO value, permanently indexed.
  • Featured Newsletter Placement — prime spot in our weekly newsletter to 50K+ subscribers.
  • Annual Website Listings — all relevant pages incl. high-traffic School Holiday pages.
🎉 Bonus ReachCampaigns amplified through bloggers' own social channels — posts, reels & stories.
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6 Months

6-Month Platinum Ambassador

$2,000 / 6 months

All the power of Platinum in a focused 6-month campaign.

  • Monthly UGC Reel — creator-produced, parent-led. Bloggers rotated for authenticity.
  • Monthly Social Post — Facebook, Instagram & TikTok.
  • Full Written Feature Review — comprehensive editorial by a parent blogger.
  • Permanent Blog Archive Placement — long-term SEO value.
  • Featured Newsletter Placement — prime spot in our weekly newsletter.
  • Annual Website Listings — all relevant pages incl. School Holiday pages.
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Gold Ambassador

Gold Ambassador

Consistent bi-monthly content and year-round multi-channel promotion — great value for businesses wanting a steady presence all year.

Annual
12 Months

Annual Gold Ambassador

$2,000 / year

Consistent bi-monthly content and multi-platform reach across 12 months.

  • Bi-Monthly UGC Reel — one creator-produced reel every two months with rotating bloggers.
  • Bi-Monthly Social Post — Facebook, Instagram & TikTok.
  • Full Written Feature Review — comprehensive editorial by a parent blogger.
  • Permanent Blog Archive Placement — long-term SEO value.
  • Featured Newsletter Placement — prime spot in our weekly newsletter.
  • Annual Website Listings — all relevant pages incl. School Holiday pages.
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6 Months
6 Months

6-Month Gold Ambassador

$1,200 / 6 months

Bi-monthly content and multi-channel promotion across a focused 6-month campaign.

  • Bi-Monthly UGC Reel — creator-produced with rotating bloggers.
  • Bi-Monthly Social Post — Facebook, Instagram & TikTok.
  • Full Written Feature Review — comprehensive editorial by a parent blogger.
  • Permanent Blog Archive Placement — long-term SEO value.
  • Featured Newsletter Placement — prime spot in our weekly newsletter.
  • Annual Website Listings — all relevant pages incl. School Holiday pages.
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Brand Builder

Brand Builder Packages

Maximum visibility through listings, ads, social, email and content working together to keep your brand front-of-mind with WA families all year.

School Holidays Included
Annual — School & Term Time

School Holiday Annual Brand Builder

$1,850 / year
Over $8,700 in value

Year-round coverage for school holidays and term time — listings, ads, social, email and content working together.

  • Featured listings across all relevant pages incl. School Holiday pages
  • 6× social media posts (Facebook and/or Instagram)
  • Event listings on site + event calendar
  • Website advertising — banner + box for full campaign
  • Newsletter banner advertising across the year
  • 1× competition & 1× newsletter advert
  • 1× influencer reel creation
  • 1× written blog review on website
⭐ Priority Partner BenefitsFeatured in key listicles (e.g. Top 100 School Holiday Ideas), proactive social resharing, events added to calendar.
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Term Time Only
Annual — Term Time Only

Annual Brand Builder

$1,250 / year
$7,269 worth of advertising

Annual brand-building package for term time only — school holidays excluded. Update your adverts anytime to reflect different campaigns.

  • Featured listings on all relevant pages (excluding School Holiday page)
  • 6× social media posts (Facebook and/or Instagram)
  • Event listings on site + event calendar
  • Newsletter banner advertising across the year
  • 1× competition & 1× newsletter advert
  • 1× feature article on Buggybuddys
💡 Flexible AdvertisingUpdate adverts throughout the year to reflect different campaigns and promotions.
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Email & Social

Email & Social Campaigns

Reach our 50,000+ engaged email subscribers and 142K+ social followers with targeted campaigns.

Email

Solus EDM

$750

A dedicated email — your brand only. Strong calls to action driving clicks and bookings directly to your site.

  • Your brand exclusively — no competing content
  • Full creative flexibility for your campaign
  • Direct link to your website or booking page
  • Reaches 50,000+ engaged subscribers
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Email

Standard Editorial EDM

$195

Inclusion in a themed shared email guide with a direct link to your website or campaign.

  • Featured in a themed editorial email
  • Direct link to your website or campaign page
  • Reaches 50,000+ subscribers
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Email + Social

Premium EDM Package

$350

Standard Editorial EDM plus dedicated Facebook and Instagram posts for maximum combined reach.

  • Standard Editorial EDM inclusion
  • Dedicated Facebook post
  • Dedicated Instagram post
  • Combined email + social reach
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Social Media

3 × Social Media Posts

$295

Three dedicated posts across Facebook and/or Instagram with flexible scheduling to suit your campaign.

  • 3 dedicated posts across Facebook and/or Instagram
  • Flexible scheduling throughout the year
  • Reaches 142,000+ combined social followers
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All prices are subject to GST.

Event Packages

Event & Promotion Packages

Promote your event to Perth's most engaged family audience across our website, newsletter and social channels.

Per Event

Event + Newsletter Advert

$375 / event
  • Featured event calendar listing
  • Newsletter feature during event week
  • Homepage placement — upcoming events
  • 2× social media posts
  • 1× newsletter advert
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Per Event

Event + Website Advert

$375 / event
  • Featured event calendar listing
  • Newsletter feature during event week
  • Homepage placement — upcoming events
  • 2× social media posts
  • One 300×300 website advert for one month
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Premium
Per Event

Enhanced Event Promotion

$900 / event
  • Featured event calendar listing
  • Newsletter feature during event week
  • Homepage placement — upcoming events
  • 3× social posts + newsletter spotlight
  • Leaderboard & 300×300 banners for one month
  • Newsletter banners for one month
  • 1× competition
  • 1× article or review
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All prices are subject to GST.

School Holidays

School Holiday Packages

School holidays are our highest-traffic period. Get in front of Perth families who are actively searching for ideas, bookings and experiences.

Best Value
Per Period

Platinum School Holiday

$999
  • 3× email guides featuring your business
  • Tier 2 website page listing
  • Annual website listing
  • Featured in Top 100 School Holiday Blog
  • 3× social media posts
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Per Period

Gold School Holiday

$750
  • 2× email guides featuring your business
  • Tier 3 website page listing
  • Featured in Top 100 School Holiday Blog
  • 2× social media posts
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Per Period

Silver School Holiday

$500
  • 1× email guide featuring your business
  • Tier 3 website page listing
  • Featured in Top 100 School Holiday Blog
  • 1× social media post
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All prices are subject to GST. School holiday packages are per school holiday period.

Proven Performance

Typical Campaign Results

Real numbers from real campaigns. Our partners see consistent, measurable results across every channel.

2,500–3,000+Website listing views
90,000–120,000+Total social reach
~10,000Newsletter impressions per send
290,000–300,000+Website ad impressions
250–1,200Competition entries
1,800–2,200+Blog review views
One-Off Campaigns

Single Campaign Options

Perfect for product launches, new venues, or seasonal promotions — start with a single campaign and experience the difference.

One-Off

Platinum Review Package

$495

A full product or service review written by an experienced parent blogger, promoted across all major Buggybuddys channels.

  • Featured newsletter placement
  • Dedicated Facebook, TikTok & Instagram posts
  • Reel creation + narration from a real parent
  • Homepage feature — desktop & mobile
  • Permanent blog archive placement (excellent SEO)
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One-Off

Reel Creation

$295

Short-form, authentic video content created by a Buggybuddys parent blogger and shared with our 142K+ social audience.

  • Reel creation from a real parent perspective
  • Posted to Facebook, Instagram & TikTok
  • Blogger receives full & free access to your venue/product
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All prices are subject to GST.

Plan Ahead

2026 Editorial Calendar

Plan your campaigns around our highest-traffic editorial moments. School holiday, Christmas and guide placements drive the most bookings.

January
School Holidays, Back to School, Term 1 Activities, Feb Events
February
Baby & Toddler Guide, Kids Parties, Health & Fitness, March Events
March
Family Travel, Easter Guide, School Holidays (Early), Early Years & Education
April
School Holidays (Late), Term 2 Activities, Teens & Tweens, Mother's Day
May
Family Travel, Swan Valley Guide, Family Dining, June Events
June
Kids Parties, Early Years & Education, School Holidays (Early), Winter Edition
July
School Holidays (Late), Term 3 Activities, August Events
August
Family Travel Guide, Family Dining, Father's Day, September Events
September
Kids Parties, School Holidays, Teens & Tweens, October Events
October
Term 4 Events, Baby & Toddler Guide, Halloween Events, November Events
November
South West Guide, Summer Fun, Christmas Guide (Early), December Events
December
Christmas Guide (Late), School Holidays (Early), Family Dining, January Events
📅 Plan early for seasonal impact. School holiday, Christmas and guide placements are designed for families actively looking for ideas and bookings.

Ready to Reach Perth Families?

Get in touch with our team to discuss the best package for your business. We'd love to help you connect with Perth's most engaged family audience.

Email Us to Book

📧 [email protected]  |  🌐 buggybuddys.com.au

All prices are subject to GST. Packages are subject to availability.

© Copyright 2011-2026 Buggybuddys Pty Ltd. All rights reserved

     

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